Hype Energy Drink

Caffeine Levels

per fl. oz can


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Hype Energy Drink is a popular European energy drink but is also being distributed in the USA. 

Varieties of Hype Energy Drink

  1. Hype MFP
  2. Hype Enlite
  3. Hype UP 
  4. Hype MFP Zero
  5. Hype AfterDark
  6. Hype Mojito

All Hype varieties have the same caffeine content per ounce. Some varieties are also available in a 16 floz can for a total of 160mg of caffeine.

Hype Energy Drink isn't recommended for children or those sensitive to caffeine. 


This review was completed by an independent drink reviewer and does not necessarily reflect the views or beliefs of this site.
hype review

It is rather ironic that Hype Energy chose to name their product after a problem that the energy drink industry suffers from.

How many times have you tried an energy drink that was not as good as advertised?

When I received the line of Hype drinks, I was expecting another Red Bull clone. I was rather surprised at the variety this line has. Hype comes in four varieties: Regular, MFP, Enlite, and Organic.


  • Regular: This flavor  was a unique berry flavor that is hard to compare to other drinks. (discontinued)
  • MFP: Had a nice citrus flavor that was like a bitter Mountain Dew.
  • Enlite: The lower calorie version of Hype  had a nice raspberry flavor. I was surprised that it did not have the usual artificial sweetener aftertaste that comes with diet energy drinks.
  • Organic: This was the best of the four in terms of flavor. It had a sweet apple flavor. (discontinued)


  • Hype: The original Hype has low amounts of B vitamins and an undisclosed amount of taurine, caffeine, ginseng, and guarana. The website lists the caffeine content at 80mg.
  • MFP: Same as above, only with reportedly more caffeine? (80mg) and B vitamins.
  • Enlite: The same vitamin profile as MFP, but has only 25 calories. Again, ginseng, caffeine, taurine, and guarana are present in undisclosed amounts. 80mg of caffeine according to the Hype website.
  • Organic: The organic drink contains the highest calorie content, and also has aloe vera in it along with caffeine (80mg), tea extract, and guarana. Apparently Taurine is not organic because it is not included.


To be blunt, I did not feel much from the Hype Energy Drinks. I tried them at several different times to give them a chance, but the drinks did not deliver in the energy department. Whether it was before a workout or after a long night with little sleep, I didn’t receive the pickup I usually get from an energy drink. To be fair I only received the 8 oz versions of Hype, so perhaps the 16 ounce could deliver a kick, but that’s only speculation.


Overall, I think Hype needs some improvement. The flavors are there, and different from the energy drinks currently on the market. If more energy was packed into each can, Hype could be a serious contender. Until then, I would look elsewhere. Now, can anyone tell me what MFP stands for?

Reviewed by Jason Kleindorfer

New Flavor: Hype UP

We recently were sent Hype Energy UP to sample. Th version is similar to original Hype, but has a cool mint aftertaste. The taste of the drink is a bit strange since most people including myself aren't accustomed to mint in their beverages. The taste was ok, but I wouldn't choose it if given the chance.

Standard Energy

Hype UP is pretty similar in energy to that of Red Bull. A few additional vitamins and ingredients like ginseng, but all in all the same effect.

Ingredients in Hype Energy Drink

carbonated water, sugar, acidifier citric acid E330, acidity regulator sodium citrate E331, taurine (0,4%), caramel sugar syrup, caffeine, flavoring, vitamins: vitamin B3, vitamin B5, vitamin B6, vitamin B2 and vitamin B12.

Sugar content: 10 grams (per 8.46 ounces).

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Caffeine Concentration

Hype Energy Drink contains 9.46 mgs of caffeine per fluid ounce (31.98mg/100 ml).

Caffeine (mg) per Ounce

10090807060 5040302010 0 Hype Energy Drink 5 Hour Energy Coffee (Espresso) Coca-Cola Classic Spike Energy Drink


From the Hype website at http://www.hype.com/hype-energy-drinks/