NutraAdds Energy Sticks

NutraAdds are a German energy stick product made by IPC.

The company appears to be one that also helps other companies formulate their energy products so you could but your own label on these energy sticks an market them..

They have released these energy sticks that are a lot like the Crunk energy sticks we reviewed a while ago. It is powder that you pour onto your tongue and let dissolve. I was a bit skeptical as to whether these would be any good. So, let’s take a look at them.

Taste

The sticks come in three flavors, designated by number.

  • Berry 111 – This flavor is your typical fruit punch, with notes of mango and papaya flavor. It sort of reminded me of the Hawaiian Punch drinks.
  • Grape 555 – I immediately thought of Grape Kool-Aid when I first tried this flavor. It has a little bit of a metallic aftertaste, but overall I really liked this one.
  • Fruitmix 999 – If you have ever had Tutti-Fruiti flavored gum or ice cream, you will instantly recognize Fruitmix. It is overly sweet, with an generic fruit background flavor.

Ingredients

These sticks contain Xylitol (an artificial sweetener which reportedly protects your teeth), 75 mg of Caffeine, and 30% of your RDA of the B Vitamins, Biotin, and Folate. The label doesn’t have the nutritional information, but there is no sugar, and it would seem that there are no calories in them.

Effect

The company sent me a few of the sticks, so I tried them in various contexts. First, I took one before going to the gym. The result was negligible at best and my workout was the same. Next, I took one in the morning when I had missed my coffee and I noticed a decent lift in mood and focus, but nothing staggering. Then I took one a little later in the day before work and I was able to get a lift in work ethic and mood, but was still able to sleep regularly that night.

For my final experiment, I took two (I’m not recommending you do this) before going to work out. I noticed the difference this time and had a more intense workout that got me sweating more than usual.

Verdict

I love it when a European product makes its way into the States for us to try. It’s a great change from the typical Rockstar, Monster, or Red Bull. I liked the novelty around NutraAdds Energy Sticks. They are easy to down, taste good, and allow you to control the burst of energy that you get. They also seem to kick in quicker than a drink, probably because they dissolve on your tongue. I am unsure of their marketing to the US, but if you see these, pick up a pack and check them out.

If you have been looking for a base product to but your label on and take your shot at the USA energy product market, then NutraAdds might just be what you’re looking for to help you make millions.

Reviewed by Jason Kleindorfer

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Last Modified: March 30, 2011